FITNESS OUTLET STORY

The Making of a Fitness Legend.

In 1993, two high school friends living in Los Angeles, California decided to start their own business. With a small investment, they quit their jobs and moved to Sacramento, California to start Fitness Outlet.

Like most success stories, we started out small and began selling fitness equipment out of the living room of our home. A year later, we opened our first storefront, a 900 sq ft retail space in Sacramento, California. Since then, Fitness Outlet has grown to six retail locations in the Sacramento and Seattle Metropolitan Areas.

Fitness Outlet established a separate commercial fitness equipment division primarily focused on servicing the multi-housing, corporate wellness, police/fire stations, schools and hotel/motel markets.

We once again expanded our business with the addition of the Fitness Outlet E-commerce Division. This has proven to be a very successful and important part of the overall business model that is rapidly growing to be one of the premier e-commerce sites for quality fitness equipment on the web.